SmellWell: The Cleanest Way to Keep Your Gear Fresh
Let’s face it—running shoes, gym bags, and gear can start to smell less than fresh. That’s where SmellWell Freshener Inserts come in. Now available at Runners Plus, these powerful little pouches don’t just mask odor—they eliminate it at the source.
Freshness That Works, Not Just Smells Good
Unlike sprays or scent bombs that just cover up bad smells, SmellWell tackles what causes odor in the first place: moisture and bacteria. By absorbing moisture and eliminating the environment bacteria thrive in, it keeps your gear truly fresh—inside and out.
Clean Tech, Inspired by Nature
Developed and tested in Sweden, each insert contains a proprietary blend of Moso bamboo charcoal and natural minerals that:
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Trap and absorb moisture, odor, and bacteria
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Release a clean, long-lasting scent
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Are 100% non-toxic, REACH certified, and climate neutral
This is freshening done the smart, sustainable way.
SmellWell inserts are easy to tuck into tight spots without making a mess. They're ideal for:
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Athletic shoes & sneakers
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Sports gear & pads
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Travel bags, lockers, drawers—even car interiors
Long-Lasting and Low Maintenance
Each pair of SmellWell inserts stays effective for up to 6 months. That’s half a year of breathable, better-smelling gear—no batteries, no recharging, no sprays required.
